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There is one factor we all face in today?s economy, to be in business, you must be attainable by consumers who want to spend money with your company when and where they are shopping. Most likely, it will be somewhere on the World Wide Web. As over 86% of consumer dollars are spent today through some form of communication through the Internet.
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The more people spend online, socializing, shopping, browsing, playing games, networking, selling, watching, listening, entertaining, etc?the more advertisers offer different options to market businesses like yours. Since the beginning of Internet Marketing, different styles of SEO and SEM campaigns have constantly been presented to businesses with inconsistent stats that have been determining factors of the value such ads are worth. Companies today like Google, have developed a detailed, yet most accurate platform of analytical integration with factors that present TRUTH in effectiveness if you understand how to read the stats correctly.? Factors like Bounce Ratio, or Unique VS Total Visits. When you have an Internet Marketing Consultant evaluate your SEO and SEM campaigns, a strong Consultant will be able to help you determine what is working and what you may be wasting your money on.
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Today, Internet SEO/SEM consultants are working harder than ever to determine what their clients? best marketing practices are and rid those that are not. With so many creative forms of marketing available through the internet media, having a consultant periodically evaluate your campaigns can save you $$$ and increase your overall ROI before it?s too late.
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With so many marketing ideas being presented and sold to businesses on a daily basis, it is important to have a professional internet marketing consultant you can run ideas by to get good solid advice with only your best interest in mind. Even companies with Marketing Departments or Staff can benefit from the expert unbiased advice a strong SEO/SEM consultant will provide by reviewing and presenting the TRUTH on how your Marketing $ is working with hidden factors that may be overlooked by in house staff. By setting a consultation budget aside each month you will be ensuring yourself peace of mind that you are on the right track promoting your business online!
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With the Internet always evolving and algorithms changing daily, who better but an Internet Marketing Specialist hired on a per hour rate with a #1 goal: to provide positive results, to inform you of necessary changes to keep your campaigns strong!
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Jennifer Hurley
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Innovative Marketing Strategies
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3/23/2012
Posted in Local SEO Tips And Tricks, Seo, Seo Blog Posts | Leave a comment
Source: http://optimizedprofiles.com/seosem-internet-marketing-consultant-2012-good-business/
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